PLAN 8
We operate through international showrooms, sales agents, retail concepts, and digital strategies. Plan 8 has access to Fashion industry key players and tastemakers to strengthen our projects and help them stand out in an ever-increasing competitive environment.
OUR UNIQUE SELLING POINT
We are the only external sales agency in Paris with the structure, international network and strategy expertise able to work in perfect tandem with in-house teams, irrespective of the size of the brand.
We aim to be a major component of the brand’s team. We act as our clients sales Department « at Large » in perfect synergie with internal teams.
In essence, we are the go-to ressource for successful sales strategies and implementation.
AREAS OF EXPERTISE
Wholesale:
Through our showrooms and international affiliate Agents network, we deliver a unique customised
execution for growth.
Retail:
we develop innovative and disruptive concepts that are destined to create desire around a product
or a brand. We then define adapted sales objectives, strategy, tactics, and the delivery plan.
Digital:
Since the early 2000s we’ve pioneered the use of new technologies and sales methods for
omnichannel strategies. We have worked with organisations such as
Yoox
/NAP Group,
Farfetch
and other household names, to leverage existing brand growth strategies. We are now venturing
into Web 3.0 in collaboration with the emerging tech scene.
WHOLESALE SERVICES
MULTI BRAND SHOWROOMS
Plan 8 presents a seasonal multi-brand showroom in Paris to highlight new talent and expose Clients’ portfolios 4 times during the official Paris Fashion Week calendar of collections: Menswear & Pre-Collections every January and June. Women’s collections every March and September.
WHOLESALE SERVICES GLOBAL SALES DEVELOPMENT
Create an international network of sales agent:
Plan 8 has an extensive network of industry agents, freelance sales staff, Intermediary business contractors and trade shows. As part of an international business development plan, we identify, negotiate and manage deals with partner agencies located in New York, L.A., Milan, London, Berlin, Shanghai and Tokyo.
Plan 8 can act as the mother agency when necessary or simply execute the negotiation and pass the follow up to the brand.
Work customs models: We are always looking for ways of adapting our model to an ever-changing business environment.
RETAIL & DIGITAL OMNICHANNEL
We have developed and executed the following retail concepts*
Guerrilla Stores for Comme des Garçons,
Bodymetrics Made to Measure technology pod for Le Bon Marché, Selfridges, and Harrods
Promotional traveling Shop in Shop concepts Online Pop-Up stores for YOOX Group
Architectural research for Tom Greyhound Paris IQONS Fashion First Social Media.
LONDON FASHION WEEK Digital Strategy
An extension of online stores for The
Corner.com
Online concept stores for
Farfetch.com
*non exhaustive list
PLAN 8
AZIONE NELLO SPAZIO Nº1
︎︎︎
PLAN 8
MULTIBRAND SHOWROOMS